Brave utilizes blockchain technology to anonymously and securely track user attention.Specifically, with the Brave Reward system, no one can find out who supported which sites. Similarly, Brave Ads information to decide which ads will appear remains secure on the user's device and is never shared.
BAT is an ERC20 token and can be stored in ERC20 compatible wallets. It is secured by a Proof of Work consensus algorithm, which is supported by the network of Ethereum miners.
User Attention Reward
The BAT platform is based on user attention, therefore the person’s focused engagement. Specifically, users are able to block ads, see different ads, or view ads and earn BAT tokens as a reward.
Network Contribution or Tipping
Brave users can directly support websites & creators with one-time tips or automatic contributions of BAT.